An unconventional introduction

Well, this
worked.

I decided to cut out the middleman and go straight to the people I'd actually want to work with. Somehow, you found your way here.

If you're the middleman, this is awkward.

Anyway, I'm Brian. I build products, lead teams, and enjoy solving the kinds of messy problems that don't come with a playbook.

PRODUCT LEADERSHIPAI IN THE REAL WORLDMARKETPLACES & OPERATIONSGOOD IDEAS, SHIPPED
01 / THE SHORT VERSION

I like complicated problems. Particularly the ones that matter.

I've spent my career connecting what's good for the customer with what's good for the business, then building teams and products that make both happen.

From retail and consumer experiences to B2B marketplaces and operational software, I tend to gravitate toward the work that crosses organizational boundaries and requires more than a polished roadmap.

↗

Make it matter.

I care whether the thing we shipped actually changed something: growth, quality, speed, cost, or the customer's day.

◎

Make it usable.

AI is interesting. AI that fits into a real person's job and helps them make a better decision is more interesting.

✳

Make it happen.

Clear direction, strong teams, sensible tradeoffs, and enough willingness to try things before the answer is obvious.

02 / THE RECEIPTS

Okay, but can I actually do the job?

Fair question. Here are a few examples of the work I've led. Details are deliberately high level; happy to get into the specifics in a conversation.

AI + OPERATIONS

Helping people make better calls, faster.

Led product work that brings intelligence into operational decision-making, combining automation and human judgment instead of treating one as a replacement for the other.

MARKETPLACES

Matching isn't just an algorithm problem.

Worked across marketplace matching, fulfillment, service quality, and economics, where the best outcome means balancing competing constraints in the real world.

TEAM LEADERSHIP

Strong teams beat heroic roadmaps.

Led product managers and data scientists around outcomes, with an emphasis on clarity, ownership, and working across functions.

THE BACKGROUND

A few different seats at the table.

Experience across Divisions Maintenance Group, Factor, Gap Inc., and Kroger, spanning B2B platforms, retail, marketplaces, and enterprise systems.

Before publishing: replace these summaries with approved, specific outcomes and optional case-study links. Avoid disclosing confidential company metrics.

03 / YOUR MOVE

Enough about me.
What are you building?

Maybe you're hiring. Maybe you're thinking about it. Maybe you've just got an interesting problem and want to compare notes. Any of those sounds like a good place to start.

And just to clarify: you don't need to have hired me before. Back is my last name.

Skip the email ping-pong.

A quick introduction

Have 30 minutes? Let's talk about what you're building. No pitch deck required.

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